EMPLOYERS
Income Protection Awareness Campaign, Spring 2024
During April and May 2024, The Council for Disability Awareness is running this campaign, with the theme Income Matters, to raise awareness about the importance of income protection and what that means.
Millions of Working Americans are Facing Financial Uncertainty
The absence of emergency savings, rising medical costs, and an overall trend of fewer employers offering benefits to workers has created a uniquely challenging time. But now as much as ever, it’s important to understand that without some kind of income protection, more Americans could face severe financial difficulty if they need to miss work due to illness, injury or pregnancy.
* Source: Federal Reserve, Report on Economic Well-Being of U.S. Households in 2022 – May 2023, https://www.federalreserve.gov/publications/2023-economic-well-being-of-us-households-in-2022-expenses.htm, Figure 19.
Downloadable Advisor Materials
We offer the following materials for download as part of our commitment to providing the most current resources for advisors to share with consumers and employers about the importance of alternate sources of income for times when one is out of work due to illness, injury or pregnancy.
2024 Fact Sheet:
2024 Social Media Content Package:
Download a folder of 19 relevant, eye-catching graphics to share online, along with suggested text to accompany each post. Sized to work on the most popular platforms.
Download the social media content package
The CDA Blog
Through April and May, we’re posting in-depth articles twice a week with useful facts, advice and insights about income protection, workplace benefits and financial planning. Visit our blog today.
Consumer Microsite
The CDA’s consumer microsite, RealityCheckup.info, is designed to encourage people to consider the reality of missing work as well as to identify the steps to insure themselves against this possibility. In doing so, the CDA aims to help people understand that some form of income protection is a critical part of a responsible financial plan.
Media Inquiries
All press and media related questions or inquiries should be directed to:
David Page at CD+M Communications
Email: dpage@cdmc.com
The Council for Disability Awareness
1 Spring Point Drive, South Portland, ME 04106
Email: info@disabilitycouncil.org
